Lone Star Partnered with Aki to Drive Awareness and Purchase Intent Among Light Beer Drinkers Across Texas

Lone Star partnered with Aki to develop a multichannel strategy to highlight Texas culture and connect to local audiences. Aki delivered personalized versions of videos and rich media interstitials that directed users to engaging elements such as recipes, Spotify playlists, and retailer maps. Watch the video below to learn more about this high-impact campaign.


Fill out the form below to get the case study: