Future-proof your social commerce approach with these 6 key strategies.
As consumers jump between shopping channels, social commerce continues to gain ground thanks to its organic, experiential approach. Although social media platforms have increasingly become a main destination for purchasing, marketers need strategies that can easily pivot as they learn about the shopper.
Social commerce will grow exponentially
Proving both pandemic-proof and recession-resistant, social commerce is continuing its upward trajectory as consumers and marketers flock to the channel.
Did you know?
Consumers say that short-form video is currently the best format for engagement, sharing, and purchase inspiration.
60% of consumers send short-form videos they like to others
51% of consumers share short-form videos featuring products of interest
What you will learn in this white paper
- Factors that make social commerce a full-funnel marketing channel
- Proven strategies that drive real results & revenue
- Ways to help you improve your social commerce strategy
