In today’s dynamic mobile landscape, you need to be two steps ahead to get and maintain an edge on the competition. This document provides critical insight on how the quickly-rising trend of mobile moments can help you more effectively grow your brand.
A leading CPG brand wanted to connect with consumers who strive to be their best. It wasn’t enough to target based on basics like gender or age, this brand wanted to reach consumers when they were most likely to be receptive to a product message that would support their health goals. The brand selected Aki Technologies’ mobile moments platform to connect with consumers during “competitive moments”.