This StatPack provides a visual overview of trends that affected display, video and mobile prices in Q4 2017, both in the US and worldwide. Here’s what you’ll find inside:
- Commentary and insights on the major trends affecting digital display ad pricing from Q4 2016 to Q4 2017.
- CPM data for desktop and mobile web display ads.
- CPM data for mobile in-app ads and the major trends driving pricing differences.
- Digital video data and trends, including in-stream and out-stream video CPMs.